This children's book publisher is an award-winning company that prides itself on its library of carefully selected works. They have been around for a long time but hadn't begun selling their books on their own platform. I designed a completely new WordPress ecommerce experience for them and their customers.
See the pajama press websiteI like to show clients wireframes and build approvals early on. Traditional wireframes are hard to visualize and often get responses from clients like "I don't really understand what I am looking at", while high-fi wireframes lead to too many discussions about colour. My approach is somewhere in between with what I call "Mid-Fi" wireframes. Here are a couple of examples that helped myself and the developer better explain our plan to the client.
Before wireframing, a sitemap opens the discussion with the developer and defines the line of what is possible with the platform we are using.
